Insights
How we think, why we do it our way and a little expertise on Texas.
Tough Battles Have Complicated Histories: The Pursuit of Casino Gaming and Sports Betting in Texas
Texas has a long history of opposition to casino gaming and sports betting, but there are indications opposition may be eroding. The reasons for the changes in attitude are numerous and complicated. But companies serious about making a play for
What You Need to Know Before You Hire a Communications Partner in Texas
A shortsighted communications strategy can make or break the effort of any organization. Whether your company is a Fortune 50 organization advancing a national campaign, a privately held group with interests across the Lone Star State, or a startup looking
Texas Trends That Affect Your Initiative in 2023
When communicating in a state as dynamic as Texas, it is important to keep a vigilant eye on how things are changing. Politics, prices, population and public opinion are constantly evolving, which means your strategy and messages should as well,
Carry Your Own Water
Tough Times Business evolves when confronted by disruption and crisis. It forces a company to innovate and be more competitive in a rapidly changing landscape. One industry that continues desperately to keep up in this very dynamic environment is the
How COVID-19 Is Affecting the Texas Landscape
There is only one thing to talk about right now, of course: The pandemic and its impact on Texas’ communities and economy.
Reading the Line: Content vs. Credibility
I often meet with prospective clients in search of a “PR firm” for their business, campaign or issue. “PR” means different things to different organizations and has been generally interpreted to mean: Guiding a client in its interactions with the