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What You Need to Know Before You Hire a Communications Partner in Texas

A shortsighted communications strategy can make or break the effort of any organization. Whether your company is a Fortune 50 organization advancing a national campaign, a privately held group with interests across the Lone Star State, or a startup looking

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Texas Trends That Affect Your Initiative in 2023

When communicating in a state as dynamic as Texas, it is important to keep a vigilant eye on how things are changing. Politics, prices, population and public opinion are constantly evolving, which means your strategy and messages should as well,

Strategic Campaigns in Texas

Get on the ground with our Statewide Field Network.

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How to Perfect Your Pitch When Seeking Media Play in Texas

You’ve got one shot to make your best pitch for media coverage in Texas, and if you don’t get it right, you’ll miss the strike zone. You need to understand how your issue will be interpreted by a media outlet.

Articles

Yes, Your Issue is Divisive — Here’s How To Gain the Edge

The noisy discord in today’s digital townsquare means that no matter the apparent value of your project or proposal, it’s bound to be divisive to some degree. What might seem like the most logical, innocuous issues, sometimes even with obvious