Anheuser-Busch is dedicated to making beers that people love. The company proudly brews more than 100 beers in the U.S., and with the help of their most iconic brands, Budweiser and Bud Light, they hold a 40 percent share of the U.S. beer market.
Texas is a critical hub for their domestic operations, home to their fourth major brewery since 1966 and one of the ten largest beer markets in the country.
The Monument Group worked with Anheuser-Busch in Texas, facilitating their social media presence and channels, cultivating earned media to tell the story of their Texas heritage and impact, and identifying and communicating with stakeholders via newsletters, events and sponsorship opportunities.