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Articles

Texas Trends That Affect Your Initiative in 2023

When communicating in a state as dynamic as Texas, it is important to keep a vigilant eye on how things are changing. Politics, prices, population and public opinion are constantly evolving, which means your strategy and messages should as well,

Articles

Know Your Vulnerabilities Before You Go Into Battle in Texas

The art of business has a lot in common with the art of war. That’s especially true in Texas, where a unique sociopolitical landscape serves up plenty of unexpected twists and challenges.  You wouldn’t go to battle without preparation ––